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The third lecture of the 20th Anniversary of BATF Lecture Series-"Exploration of Quality Upgrade of Consumption Upgrade" is striking!

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  • Time of issue:2020-05-20
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The third lecture of the 20th Anniversary of BATF Lecture Series-"Exploration of Quality Upgrade of Consumption Upgrade" is striking!

(Summary description)  Thanks for having you, and grateful colleagues! The third lecture of the 20th Anniversary of BATF's Lecture Series-"Exploration of Quality Upgrade of Consumption Upgrade" is striking!

  • Categories:News
  • Author:
  • Origin:
  • Time of issue:2020-05-20
  • Views:0
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  Thanks for having you, and grateful colleagues! The third lecture of the 20th Anniversary of BATF's Lecture Series-"Exploration of Quality Upgrade of Consumption Upgrade" is striking!
  On May 15th, our live broadcast room invited Mr. Shi Qinglin, a senior expert in the paint industry. Teacher Shi Zhengbo cited a large number of cases inside and outside the industry to share with the audience the top 10 characteristics of the current consumer market. The market has gradually shifted from price-driven consumer-driven consumption factors in the past to quality as the core factor in decision-making. Quality services will Become the target of corporate pursuit. The continuous upgrading of quality is the cornerstone of the healthy development of the industry.
 
 
  In the future industrial chain, real estate companies, engineering companies and consumers will pay more and more attention to product quality. Guiding the industry towards environmental protection, high quality, and high performance will play a role in promoting the healthy development of the entire coatings industry chain. The vicious competition of low price and poor quality will eventually be eliminated by the tide of the market. In market competition, cooperative innovation, joint construction and sharing, through product and technology innovation, taking a differentiated path and breaking through the high-end market will be the general trend of the industry in the future.
  Corresponding to the trend of market quality upgrade, Mr. He Shunxian, chief engineer of the channel department of BATF Group, took real stone paint as an example to elaborate on the efforts made by BATF in quality upgrading.
 
 
 
  He Gong first took the sales volume of real stone paint over the years as an entry point, and the data show that the sales of real stone paint continue to increase and the growth rate continues to rise. True stone paint is more and more popular with the market and consumers due to its unique appearance and performance. For the high-quality real stone paint, He Gong gave a detailed explanation from the three dimensions of production, construction, and performance, and explained the common technical problems of real stone paint such as yellowing, flowering, poor stain resistance, sand drop, and whitening in water Provided unique insights.
  BATF focuses on "a total solution provider of waterborne coatings". For the performance optimization of real stone coatings, He Gong introduced the two star products of BATF  RS-728 and RS-9719 to the live audience.
 
  As the economy continues to develop and the aesthetic requirements for the external walls continue to increase, the simple flat-coated wall paint can no longer satisfy people's diverse tastes. The embodiment of quality and beauty, true stone paint is bound to lead the trend, the prospect is inestimable!
  A series of lectures on the 20th Anniversary of BATF, to be continued!
 
Answers to previous issues
 
 
  Special thanks to Mr. Wang Wenyi, a senior engineer in the R&D system, for answering the representative questions in the audience questionnaires during the live broadcast of colorful paint and interior wall art paint.
Scan the code to watch the broadcast, we look forward to your arrival!
 

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