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The third lecture of the 20th anniversary gift series of BATF - "The Exploration of Quality Upgrade of Consumption Upgrade" is amazing!
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- Time of issue:2020-05-20
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The third lecture of the 20th anniversary gift series of BATF - "The Exploration of Quality Upgrade of Consumption Upgrade" is amazing!
(Summary description)Scan code to watch the replay, we look forward to your arrival!
- Categories:News
- Author:
- Origin:
- Time of issue:2020-05-20
- Views:0
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Thank you, thank you! The third lecture of the 20th anniversary gift series of BATF - "The Exploration of Quality Upgrade of Consumption Upgrade" is amazing!
On May 15, our studio invited the coating industry senior expert Shi Qinglin teacher. Shi quoted a large number of cases from both inside and outside the industry to share the 10 characteristics of the current consumer market. The market has gradually shifted from price-oriented consumer driving factor to quality as the core factor of decision making, and quality service will become the goal pursued by enterprises. Continuous upgrading of quality is the cornerstone of sound development of the industry.

In the future industry chain, real estate business, engineering business, consumers will pay more and more attention to product quality. Guide the industry to environmental protection and high quality, high performance direction, will play a role in promoting the benign development of the whole coating industry chain. The vicious competition of low price and inferior quality will be eliminated by the spring tide of the market. In the market competition, cooperative innovation, joint construction and sharing, through product and technology innovation, taking the path of differentiation and breaking through the high-end market will be the general trend of the future industry.
In response to the trend of market quality upgrading, Mr. He Shunxian, chief engineer of Channel Department of BATF Group, took true stone coating as an example to elaborate on the efforts made by BATF in the direction of quality upgrading. 

He Gong first took the market sales of lacquer over the years as the starting point, and the data showed that the sales of lacquer were increasing and the growth rate was climbing. Lacquer with its unique appearance and performance is more and more popular in the market and consumers. For high quality stone paint, he Gong from the production, construction, performance of the three dimensions of a detailed explanation, and the common stone paint yellow, hair, poor stain resistance, sand, water whitening and other technical problems put forward unique insights.
BATF focuses on "water-based coating overall solution provider". For the performance optimization of true stone coating, He Gong introduced two star products of BATF RS-728 and RS-9719 to the audience.


With the continuous development of economy, the aesthetic requirements for external walls are constantly improving, and the simple flat wall paint can not meet the diversified tastes of people. The embodiment of quality and beauty, true stone paint is bound to lead the trend, the prospect is immeasurable!
BATF 20th Anniversary Lecture series, to be continued!
Answer to the previous question

Special thanks to Mr. Wang Wenyi, senior engineer of R&D system, for answering the representative questions from the audience in the last live broadcast of colorful paint and interior wall art paint.
Scan code to watch the replay, we look forward to your arrival!

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